Introduction to Fadtory

Making K-fashion more affordable and smarter.
fadtory is creating a new shopping experience through group buying and AI technology.

12,000+

Cumulative members

80+

Store Brands

300+

Group purchase success

1.5 billion+

Cumulative transaction amount

Our Mission

"We create a K-fashion ecosystem where both consumers and brands are happy."
Through group buying, consumers get lower prices, and brands gain more sales opportunities.

Core Values

Reasonable shopping

We enable consumers to enjoy K-fashion at better prices through group buying and pre-orders.

Connecting brands and consumers

We directly connect emerging K-fashion brands with consumers to reduce intermediate distribution costs and create mutual benefits.

AI-based curation

We reduce the uncertainty of online shopping with personalized recommendations and virtual fitting rooms powered by AI technology.

Globalization of K-fashion

We support the overseas expansion of excellent domestic K-fashion brands and help them expand into global markets.